Muzwer

About me in 30 seconds

Hello there, I’m Mohammed Muzwer, who speaks Design and Code. My non-linear journey—from Engineer to Designer to Marketer—allows me to build entire digital ecosystems. I design the interface, develop the platform, and manage the performance marketing that scales it.

Past makes me perfect

I started my career as an Engineer, but I’m deeply grateful to my first company for giving me my true start as a Graphic Designer. They didn’t just offer me a job; they gave me the opportunities to showcase my talent and fully supported my evolution into a Digital Marketer. That foundation defined who I am today.

Working as Digital Marketer

After a defining chapter working in Bahrain, I have returned to my roots in Chennai to take on a larger challenge. I’ve transitioned from a hands-on Creator to a Marketing Manager, where I now use my background in UI/UX and Development to lead growth strategies for Fofitos and Doctor Farmer Foods.

Now

Building Fofitos 🌯 ➝

Leading the brand launch for Doctor Farmer Foods' new cloud kitchen. Managing the full go-to-market strategy, from brand identity to local delivery logistics.

The "Muzwer Labs" Project 🧪➝

Building an open-source library of design systems and growth playbooks to help other creators think less and create more.

Freelance Growth 📈➝

Managing Meta Ads and ROAS strategy for select e-commerce clients (Fashion, Photography, and Retail).

The 50km Commute 🎧➝

Spending 2+ hours daily listening to audiobooks on business strategy and self-growth while traveling between home and work.

Timeline

1992

Born in Chennai.

2010 - 2014

Engineering & The Start. Completed B.E. (EEE) and immediately joined the ‘Orka’ startup team in Mangadu under Sudhakar S.P.

2015 - 2016

The Exploration Phase. Experimented with diverse roles to find my path, including US Voice Process Sales (Sulekha) and Medical Billing (E-care).

2016 - 2018

Family Business Roots. Joined my father to learn the fundamentals of running our family business operations.

2018

The Creative Pivot. Returned to Orka (Team Prabhakar S.P.) to officially shift my career focus into Creativity, Graphic Design, and Marketing.

2021

The Bahrain Chapter. Moved to Bahrain to work as a Marketing Executive, handling full-stack Website Design & Development.

2023

Performance Marketing Specialist. Deepened focus on data-driven growth, specifically Meta Ads and e-commerce scaling strategies.

2025

Return to Chennai. Reunited with my former mentors (Sudhakar & Prabhakar) at Doctor Farmer. Transitioned into Marketing Management, leading a creative team of editors and writers.

2026

Launching Fofitos. Spearheaded the brand launch of ‘Fofitos,’ a new cloud kitchen vertical under Doctor Farmer Foods.

And...

To be continued 🙂

 

Find me online

You can find me on YouTubeTwitterInstagram

sincerely

-Mohammed Muzwer